NEWS

Get the latest news, information and updates from MCM insurance.

Tag: Campaign

Virgin Holidays pitches new campaign against “Blue Monday”

13 years ago, Dr Cliff Arnall earmarked the third Monday of January as the most depressing day of the year. He based his theory on a combination of factors that, when combined together, had the power to make us utterly miserable. What was intended to be a “light-hearted”, formulaic approach...

Campaign | MCM Group

NEWS

Get the latest news, information and updates from MCM insurance.

Tag: Campaign

Virgin Holidays pitches new campaign against “Blue Monday”

13 years ago, Dr Cliff Arnall earmarked the third Monday of January as the most depressing day of the year. He based his theory on a combination of factors that, when combined together, had the power to make us utterly miserable. What was intended to be a “light-hearted”, formulaic approach...